There were days when 3D animation services were limited to cartoons, movies, and the entertainment industry. Fast forward to 2023, 3D animated video production has found its feet in the corporate sector.
From creating a 3D product model to introducing a prototype with 3D product animation, you can leverage the power of 3D animation production to make powerful animated commercials. This not only helps boost your user engagement but also stays on top of customers’ minds.
If you are a company wondering what 3D commercial animations are and how they can help your business, you are in the right place. Let us learn about 3D animated commercial videos and how they work.
What Is A 3D Animated Commercial Video?
3D Animated commercial videos or 3D commercial video animations are short videos to present, promote or launch your products or services. You can also use a 3D commercial animation to raise awareness, run a digital marketing campaign or boost your brand awareness.
The best part about 3D animated commercial video production is that you can use the same audio/visual ad on various platforms, including websites, social media platforms, and other portals. If you wish to improve your consumer engagement with a higher interactive medium, 3D animation commercial services are ideal.
How 3D Animated Commercials Elevate Your Brand?
3D animation commercials are not only easy to understand, but you can also reuse the same ad for sharing on various platforms. For instance, you can use a 3D animated ad as a banner on your website while sharing it on your social media posts such as Facebook, LinkedIn, and Instagram.
On the other hand, you can also use an animated commercial in paid ads campaign on Google, YouTube, etc. This allows you to cut down your 3D animation commercial costs. You can even reuse an animation to produce ads in multiple languages, especially if you sell products or services on a global scale.
Benefits of 3D Animation Services for Commercials
While 3D animated commercials may work differently for each business, here are some common benefits that all companies will enjoy.
#1 – Better Brand Awareness
One of the top benefits of commercial video 3D animation production is that it will boost your company’s brand awareness by leaps and bounds. You can give your brand a much-needed refresh and use the 3D commercial animations to target new markets and audiences.
#2 – Better Customer Retention
Did you know that visual content such as animated commercials improves customers’ information retaining power by 42%? Therefore, you are more likely to retain your existing customers as 3D animated commercials will help you stay on top of consumers’ minds for a longer time period.
#3 – Increase Your Conversion Ratio and Sales
It may come as a surprise to you, but according to Forbes, watching video content increases the chances of your customer buying from you by 64%. Furthermore, 3D animation commercials allow your target audience to watch your product promos on the go. This means you can engage with prospective clients wherever they are.
This will create an excellent opportunity to boost your company’s conversion ratio, further translating into higher sales volumes.
#4 – Product and Service Launch
If you want to launch a new product or service, a 3D animation production company can help you produce a top-notch animated commercial. This will help you make an immersive commercial highlighting your best features and offering in an audio/visual format.
Tips to Create Exceptional 3D Animated Video Commercials
You can hire a 3D animation commercial production company or work with a freelance 3D animator to produce quality 3D animated advertisements. Whichever route you choose, here are some of the areas that you must primarily focus on.
#1 – Incorporate Your Branding Elements
Do not forget to incorporate brand elements such as logos, colors, fonts, slogans, etc. This way, your brand will stay on top of your customer’s minds.
#2 – Know Your Audience
In order to produce a highly compelling 3D animation commercial, you must know who your target audience is. Therefore, you will be able to identify to know the pain points and desires of your potential customers. You can use this information and address them in your commercial 3D animations.
#3 – Quality of 3D Animation Services
If you want your brand’s content marketing campaign to create a memorable first impression, you must ensure to make high-quality 3D animation commercial videos. For this, hiring the best 3D animation company will be an excellent place to start.
#4 – Seamless Storyline
Make sure that your 3D animation video ad has a flawless storyline with a smooth flow. This will keep your customers engaged.
#5 – Think Your Message Through
Remember, the objective of a 3D animated commercial is to deliver an impactful message about your brand, product, and/or service. Therefore, your animated ad will be only effective if the message is clear and easy to comprehend.
High-Quality 3D Animation Commercials with Prolific Studio
No matter what your needs may be, Prolific Studio offers the best commercial 3D animation production services. We specialize in producing killer 3D animated commercials for businesses of all sizes from various niches. Discuss your next 3D commercial animation project with us today.
