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How Much Does a Logo Design Cost in 2023?

Your logo is the symbol of your corporate identity. From startups to established brands, every business spends considerable time coming up with the most memorable and creative logo design. However, the logo cost can limit the type of emblem you create for your company.

Therefore, one of the most common questions companies ask is, "how much are logo designs?" If you are searching for an answer to how much do logo designs cost, you are in the right place.

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The cost of your logo will vary based on several factors, including the following:

  • The size of your business
  • Whether you want to create a brand-new logo or redesign an existing one
  • Do you want a static logo or a logo animation?
  • Your budget
  • The logo animation company you hire

So, what will be the average cost of logo design for your company? Let us find out.

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Logo Design Cost

How Much is Logo Design?

The average cost of logo design will vary by the logo design company you decide to hire. That said, there is no set limit on the logo design prices. However, for the sake of giving you a ballpark figure, here is a quick breakdown based on the quality.

Remember these are estimated prices you will pay for logo designing.

Logo Design on a Budget

If you are a company with a limited budget, you can opt for an online logo-making software or portal, and the design price will range between $0 to $50. If you are wondering how much do graphics designers charge for a logos template, it will be somewhere between $5 and $100.

You can get relief on your logo design cost by creating a crowd-sourcing campaign or logo contest and raising to get a logo price ranging from $50 to $500.

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Logo Design Cost
Logo Design Cost

Economic Logo Design

If you are willing to invest a little bit more than a few dollars in your logo creation cost, here are the options for you.

  • A freelance logo design cost by a beginner may cost from $100 to $1,000.
  • The cost of logo design by an experienced freelancer will range from $1,000 to $5,000
  • The average price for logo design by a well-known freelancer may start at $5,000 and go as high as $15,000.
  • You can hire a small local logo animation studio and get a decent emblem at a logo design rate between $5,000 and $30,0000.
  • Hiring a well-reputed logo design studio will require a budget ranging from $5,000 to $50,000.
  • Last but not least, you can outsource your logo design project to an offshore company and get a logo design package price of up to $250.
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Premium Logo Design

If you are a multinational company or a well-known brand, you must assign more funds to cover the cost of logo design. Remember, a high-end brand deserves a high-end logo. Here is an estimated logo package pricing from a premium 3D logo animation company.

  • Do not forget to add a branding agency to your logo design pricing sheet to get the estimates. Hiring a logo animation agency will cost you from $50,000 to $100,000. However, you will most likely get added services such as global brand identity and strategy.
  • If you opt to hire a premium branding agency, your logo creation price may start at $100,000 and go as high as a million dollars.

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Logo Design Cost

Why Invest in Logo Design Fees?

A logo is a symbol or emblem representing your company in a graphic or illustrative form. You can create a logo of any design, shape, and size. However, you cannot compromise on the quality of the image.

The modern-day trend is all about motion graphics; therefore, animated logos are in fashion. The type of logo you want determines the logo pricing package you can choose. That said, here are some reasons why it is a good idea to invest in logo design or logo redesign costs.

Gives Your Brand a Recognition

A unique logo makes your brand memorable to your customers and visitors. Having a strong and visually pleasing logo can help your business stand out from the rest of the competition in your niche. According to a study, 42% of consumers believe that a logo conveys a brand's personality effectively.

A Consistent Brand Image

Your company's logo is something that will most likely stay the same for as long as you are operational. Therefore, this emblem gives a sense of consistency and uniformity to build an authentic brand image for years to come.

You can design a new logo for a startup or redesign an old one to project a brand image that is trustworthy, professional, and reliable.

Gaining Competitive Edge

Unless you are a one-of-a-kind company offering something cutting-edge the market has never seen before, chances are you will have many brands selling similar products and services. Therefore, to claim your share and establish a unique brand identity, you need a strong logo animation.

Paying a higher logo fee may get a premium logo that is a true representation of your business. The high quality of your logo animation may help attract clients compared to the brands with static old-school logo designs. Therefore, it is a wise strategy to look into custom logo design pricing.

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Logo Design Pricing Guidelines

A logo design price list may vary based on the quality of the logo you want, who you hire to design your logo and the money you are willing to spend. That said, you have to make sure to steer clear of any imposters or beginners who may take your money while delivering a below-mediocre logo design.

Regardless of the size of your company and the industry you belong to, use the below-mentioned pointers as your logo design pricing guide.

Search, Search, Search….

Make sure to do a reverse logo search. Creating a 2D logo animation needs a bit of research to ensure that you are not infringing on anyone else’s logo trademark. Plagiarism in logo design may land your business in a lawsuit.

Working with a well-reputed logo design agency will help you create a unique logo representing your brand's motto and mission.

Avoid Freelance Logo Design Websites

As lucrative as it may sound to get a brand logo for free or under $10 from a freelance logo design site, it is not going to reflect greatly on your brand. The logos designed on these websites are generic symbols and graphics that anyone can use. So, an imposter can easily steal your company's identity by using a similar logo.

Ask for References

While logo design fee standards and logo design charges are crucial factors in choosing a logo animation studio, you can always ask around for references. Ask friends, family, and your business connections if they have worked with any logo design agency.

Furthermore, you must always opt for a company that has experience in designing logos for your company.

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5 Tips for Choosing a Logo Design Company

When researching a local logo designer, here are ten areas you must remember when choosing a logo designing agency.

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Whether you need a brand-new logo or to redesign an existing one, hiring logo animation services will offer you the best value for money. If you have a logo design or concept in mind, feel free to discuss it with our logo animation team today!

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Contact our logo design team to discuss your upcoming project. We can build a brand-new logo animation or redesign your existing one.

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Frequently Asked Questions

An animated logo or logo animation is a process that turns a static logo into an animated one by adding motion graphics. When animating your business logo, ensure it aligns with your brand's value, objective, and identity.

A logo is your brand's first representative; therefore, it needs to be well-designed to create an awe-inspiring and memorable first impression on your customers and target audience. You can surprise your clients and potential customers by animating a logo in 2D or 3D. Animating your existing static logo is a great way to refresh your brand identity so your visitors, clients, partners, and customers will remember you.

On average, a logo design cost may range from $5,000 to $20,000. However, premium logo animations can cost between $50,000 and $100,000. That said, the actual price for logo design will depend on the logo animation company you decide to work with, along with the logo you desire.

The cost to hire a freelance logo designer may start from $200 and go as high as $5,000. However, freelancers do not take any guarantees on the trademark and produce generic static logos in most cases. This can be a waste of your money, time, and resources.

The free logo makers allow you to generate a logo online. However, these are generic logos used by several businesses and freelancers. Therefore, a logo design you get from a free logo maker may already be in use by hundreds of other companies around the world. Consequently, you must stay away from free logo makers if you are a serious business.

Typically, it will take our team 2 to 4 weeks to complete your logo animation. However, the exact timeline may vary based on your requirements. Therefore, speak to our logo animation expert to discuss your idea and get the estimated timeframe required to deliver the final logo animation to you.

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